Chapter 19
In chapter 19, Preparing Proposals, Burnett talks about what it takes to make an effective proposal. The one part of the chapter that stood out to me the most is the section where she said that preparing a good proposal is easier if you know why so many are turned down or rejected. She then went on to list 10 main reasons why proposals are turned down. The list includes: lack of new ideas, unfocused research plan, and uncertainty concerning the future direction. I diffidently agree with this idea that it is important to know why proposals fail. If a proposal is presented and it is unoriginal, and doesn’t present a future plan of action to accomplish the proposed idea, it would be completely ineffective.

